September 2021

A direct translation of “Product Market Fit” into English is probably “The suitability of the product to its market”, but this would only very partially describe the concept (or even a phenomenon), which covers much more. You’ve probably heard this very popular term among start-ups? But what does this mean? And most importantly, is it important to you? What is […]

Pricing Power – or the power to impose your price is a bit the dream of every entrepreneur or more broadly company. But what does this consist of, and how to maneuver to get into this situation? Pricing Power: what does it consist of? You are in the situation of Pricing Power, which basically means that you